Posts Tagged ‘facebook page’

10 More Tips to Get Likes on Your Facebook Page



I’m sure many of you are familiar with what is by far the most popular post on our site: 50 Ways to Get More People to Like your Facebook Page. While there are literally hundreds of strategies for increasing the amount of people who want to like your page, we’d like to offer 10 more of our favorites to help you continue building a presence on Facebook for your brand:

1. Keep your users engaged

Just like word of mouth advertising, marketing on Facebook is all about momentum. The most important factor in getting more likes is keeping your current users engaged so that potential fans and new visitors to your page will see that you are hosting an active community and will want to participate as well. Our post “10 Ideas to Get More Comments on Your Facebook Posts” offers some great tips to improve user engagement on your page

2. Make sure your posts are unique and interesting

While this may seem like common sense, its amazing how much content gets reposted and resposted over and over on Facebook. Sometimes there is nothing wrong with reposting some form of breaking news or viral content if you think that it will keep your users engaged. But if you can offer some form of original content to your fans that they haven’t seen anywhere else, they will be definitely be more likely to come back the next day to see if anything new  has popped up. Also important to remember: people seem to prefer and are more likely to hit the like button on a post if it includes a picture, a video, or a link, rather than a normal status update.

3. Build partnerships with other pages

Every timeline or old-style fan page displays which other brands a particular fan page has ‘liked’. The logos and links of sites that have been recently liked by a page are prominently displayed on timeline:

This is great advertising for you if your page is liked by another popular page. The goal here should be to get your page favorited as much as possible. You should like a page, and then either inform then via a wall post or private message that you have done so, and in return they will more than likely follow you back.

4. Contests

Contests can be one of the quickest and most powerful ways to get more likes for your Facebook page. Start a contest giving something of value away for free, and require users to like your page in order to participate. If you’ve got a little money to spend, company’s such as WildFire offer professional apps to run contests on your page. Also if you’ve got the money to spend, giving away popular gadgets such as iPads or Kindle’s has the ability to get you THOUSANDS of likes in a very shot period of time.

5. Spy on your competitors

Find out what your competitors are doing to be successful and mimic their posting behavior. Like their pages so that new posts show up in your feed. Also, spy on the way big companies such as CocaCola or McDonald’s run their Facebook campaigns and you can learn a lot.

6. Facebook Ads

If you’ve got money to spend, its well worth it to purchase some Facebook ads promoting your page. There are few sites in the world that offer the ability to laser target the people who view your ads the way Facebook does. And the amazing truth is that the majority of people on Facebook don’t mind the ads at all. Here is a great guide to getting started with Facebook Ads.

7. Make use of Facebook Plugins

First and foremost, make sure the Facebook like box is prominently displayed on your website. People have become used to seeing these like boxes and if they enjoy the content on your site, they will look for this box to start following you. Facebook also offers a slew of other social plugins. Using these plugins will ultimately result in your brand showing up on more people’s profiles, helping you to get more likes on your page. The like, send, and share buttons should be included in every individual page on your site, and using the Facebook comments feature is another great way to keep people engaged.

8. Youtube and other Video Sharing Sites

If you post videos to Youtube or other video sharing sites that allow annotations on your video, be sure to include a link to your Facebook page. This is an easy way to rake in some likes if one of your videos becomes popular.

9. Include your Facebook Page with your Business Info

This includes business cards, newspaper ads, TV commercials, or any other type of advertising your business does. Having people follow you on Facebook is almost as important as including your actual website at this point.

10. Make it a Habit

The key to keeping your users engaged is consistency. Make it a habit to post to Facebook 1-3 times per day. After every new post, or new deal or new product is added to your site, make it a habit to go straight to Facebook to inform your followers. This will result in more sales, more visitors, more engagement, and in the end, more Facebook followers!


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10 Great Ways To Promote Your Facebook Page



The presence of Facebook in Social Media is growing daily, which means that the number of prospective fans for you and your business is growing just as fast. But how do you keep up?

One of the hottest things going in marketing right now is a Facebook Page.

Here are 10 different methods you can use to promote and grow your Facebook community:

1. Promote your page with a widget

It sounds easy enough but I can’t tell you how many people still don’t do this. You can integrate facebook with your site using the “Like” widget. People who visit your blog won’t know that you have a fan page until you tell. Don’t miss out on this prime opportunity to convert your blog readers into facebook fans!

2. Put up a featured discussion in your LinkedIn group

If you don’t have a LinkedIn group for your industry, make one. It’s your way to demonstrate your expertise, thereby driving business to your company.

This discussion can lead to opening the doors to a higher level of customer service that you might not have otherwise had.

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HOW TO: Create a Facebook Landing Page in 4 Minutes

By: Garin Kilpatrick

Update: As of December 30th, 2010 this tool does not work for capturing the email addresses of your Facebook friends.

Creating a Landing tab for your Facebook Page is very simple.

The most time consuming part of this task is designing the landing page graphic.

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