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The Facebook Timeline – What it Means for Fan Page Owners

The timeline feature on Facebook is rolling out for regular users as of mid to late December 2011. For regular users of the website, the timeline is a convenient way to view all of the activities they have recorded on Facebook since they created their account. Additionally, there are features added to make the profile [...]

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10 Ideas to Get More Comments on Your Facebook Posts

So, you’ve built a Facebook presence for your company or organization, you’ve added tons of fans, and now you wonder, what’s next? Sure, you use your Facebook page to share the latest news about your company and to reach out to new customers, but most of the time your page just sits there. Look at [...]

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A Quick Comparison: Standard Ads vs Sponsored Stories

Facebook as a marketing platform continues to grow, as the social network itself evolves. Many of the best ways to connect with your audience are only effective if you already have a large fan base. Therefore, finding ways to get potential users to click through to your profile and make that important commitment to “like” [...]

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Harness the Marketing Power of Facebook Photo Comments and Tags

Smart website owners know that Facebook is one of the best ways to connect personally with readers and customers. However, it is easy to overlook one important feature of Facebook, the photos section. For nearly any business, using photos is a fun and creative way to connect with the current customer base and encourage them [...]

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Common Question: How Often Should I Post to my Facebook Page?

People are constantly wondering if they are updating their page enough, or if they are drowning their followers with too much information. The answer to this common question, depends on which type of business you own. A Facebook page for a brand should be handled much differently than a page for a media company. Brands [...]

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7 Tips to Get Your Content Shared More On Facebook

Here are some great insights developed By Dan Zarella about how you can tweak your content to get more shares on Facebook. All credit for the graphs and research go to Dan. 1. Include Numbers in Your Titles and Stats in Your Posts People love tangible data. If you can include specific numbers in your [...]

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